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February 7, 2012
Black History Month 2012,Part II - Angry But PragmaticIn this, the second in our current series celebrating Black History Month 2012, we want to reflect on the notion that as African-Americans, we're still angry. We're still not satisfied, but we're older and smarter. We're angry but pragmatic. Though Dr. Martin Luther King ...
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January 31, 2012
Black History Month, Part I - Beyond DiversityBeyond Diversity As we begin the celebration of February, Black History Month 2012, we first want to focus on some very recent black history and then take a candid look at the past. Just last month noted film producer, screenwriter and director George Lucas released ...
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January 24, 2012
Inducing InterestAnother PPM Side Cume Secret When we examine what we have learned so far about the PPM, one of the interesting things that stands out is that we find nearly everything we do is a derivative of inducing interest. The audience must be interested before they think about ...
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January 17, 2012
Formatting For Females In 2012Hemlines Affect Bottom Lines One of the things that Urban and especially Urban AC stations need to do better in 2012 is to strengthen our stations' appeal to females. Of course both formats need to be a little more upbeat. But we also need to treat and talk to our adult ...
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January 10, 2012
The Legacy Of The DreamAs we reflect on the dream and visions of Dr. Martin Luther King Jr., whose birthday we celebrate this week, it's a time to look back at the legacy of the dream and the dreamer. It's also a time to remember the aftershock of an event that would plunge the nation and the ...
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January 3, 2012
2012 - Tuned To The FutureOlder Listeners ... Younger Tastes The year is 2012. The world didn't end (yet.) But before we charge ahead into this brand new year, we need to examine what the future holds -- many challenges. They come from inside and outside. There are many among us for whom 2011 ...
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December 6, 2011
Wrapping Up -- Winding DownWe've Got To Keep Believing As we wind down 2011, we want to take a brief look back at the current state of our industries. First, the good news bad/news syndrome. The good news is that there are still a scant few number of job openings. The bad news is that given the ...
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November 29, 2011
Brand ExtensionAn Off-Air Challenge There's been a lot of talk lately about Urban radio's qualitative and the fact that arguably our formats reach a much-desired audience in those markets where they have the signal and resources to really compete. Our Urban Adult stations reach grown ...
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November 22, 2011
Happy HolidazeThe Christmas Question As we begin to approach the end of the year 2011, which we hope will still be the most wonderful time of the year, we have an early Christmas present for you. In keeping with those thoughts and in response to a number of tweets, Facebook and ...
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November 15, 2011
Programming - Is It Mission Impossible?Even So-Called Formatic Perfectionists Can Misinterpret The Numbers Just five or six years ago, when you wanted to hear Brian McKnight, Sade, Jill Scott, Eric Benet, Music $oulchild, Anthony Hamilton or Charlie Wilson, you knew you had to ring Urban AC's doorbell ...