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Urbanizing
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July 2, 2013
Not All P1s Are Created EqualSustainable Positions Fueled By Narrow Focus We've been saying for some time now that even as some individual cume audiences have increased, radio still maintains its targetability. Urban programmers need to stay within the values their listeners love while still pushing ...
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June 25, 2013
Black Music Month 2013 - Part 4In this the fourth and final chapter of our current series for Black Music Month 2013, we want to recognize the many contributors -- artists, writers, publishers, executives, programmers, air talent, promoters, journalists, educators, students and even members of the ...
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June 18, 2013
Black Music Month 2013 - Part 3A Safer Reality June is not only Black Music month; it is also a month of graduations. We dedicate this chapter to this year's graduates and their rites of passage. We invite them to join us as examine our newest musical generation -- hip-hop -- and look at the impact ...
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June 11, 2013
Black Music Month 2013 - Part 2As we continue our celebration of Black Music Month 2013, we recognize that America in 2013 is not the same America that it was in the '80's, '90s or '00s. In those years and decades, we experimented, we learned and grew. This growth process continues. More than ever, we ...
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As we launch the first of our current series for Black Music 2013, we take a brief look at the current state of the music and radio industries. Then we’ll focus a little more on Black radio this time because it determined so much of the success of the music. If ...
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May 28, 2013
People Will Listen To And Stay With What WorksA Boarding Pass For The New Generation It's pretty well-established fact that people will listen to, remember and stay with what they like - what works for them. This fact transcends generations. Part of the Generation Y or "the bling generation" -- one that has grown up ...
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May 21, 2013
Sensory Street FictionThe experiences we have each day are shaped by our senses -- what we see, smell, touch and hear. A delicious meal, a beautiful sunset, the scent of flowers, favorite songs on the radio ... they're all simple pleasures that cause us delight and help make a difference in ...
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May 14, 2013
Slow Down To Go FastBegin With A Different Spin We're approaching the halfway point of 2013 ... a perfect decompression time to glance back and then look ahead. If you're running as fast as you can and still struggling to keep up, welcome to the club. In a time-starved work world, we need ...
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May 7, 2013
Less Is Really Not MoreSubtraction Is Not Addition For some time now, studies have shown increasingly that one of the most irritating things that listeners have always complained about was the fact that their favorite station had too many commercials. When we further examined the research ...
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April 30, 2013
Urban Radio's High Stakes & Low MomentsAs we slide deeper into the important Spring Arbitron ratings sweeps, one of the key questions we're hearing over and over again speaks to the fact that in many markets, Urban radio is in a confused state. Allegiances are being thrown about, and listener apathy toward ...