Idea Sex

Well, there’s the first lesson.

Use the word “sex” and human attention is almost guaranteed.

This post is for everyone who needs to generate lots of new ideas all the time.

How would you like to generate 500 new ideas every week?

That sounds impossible, doesn’t it?

But even if 490 of the 500 ideas suck, that still leaves you with 10 potentially great new ideas.

"The trick is to not wait for the moments of inspiration, but to be working and let those moments happen while you’re working."

You and I both know one of the hardest parts of your job is staying fresh, staying as creative today as you were the first day you were on the air.

If you're a creative, I think you'll love THIS.