Do You Really Believe In Advertising?

Think before you answer because if you said, "Yes," then I want to ask you why you advertise your own station so infrequently?

I already know your budget realities, but if you really believe in advertising, wouldn't spending money on great advertising make more than it cost?

Isn't that the principle behind all advertising??

Take five minutes and watch this interview with Phil Knight of NIKE. Listen to how he used advertising to build one of the greatest brands in the world.

I ask you again: Do you believe in advertising?

Is your product worthy of advertising?

Then why aren't you using it?